Amazon is one of the world’s largest e-service providers. Started by Jeff Bezos in 1994, Amazon now provides everything under the sky in their online store.
When Jeff Bezos began his business, he wanted his enterprise to be known as a technology company that made online transactions simpler. He started his venture in Seattle. The people of Seattle were technology savy as Microsoft was located there. He started with online retailing of books. Though many business experts predicted that Amazon would become a grand failure, the venture exceeded their expectations; they focused on growing big, fast.
The company went public in 1997 and they diversified into selling music and videos. In 1998, Amazon began international operations by acquiring online booksellers in the UK and Germany. By 1999, the company was also selling consumer electronics, video games, software, home-improvement items, toys and games, and much more.
Today, Amazon is an ‘everything store’. It also provides other services like Amazon Prime Video, Amazon Alexa, Amazon Robotics and Amazon Prime Now.
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