What made Adidas famous?

          Adidas earned global attention at the 1936 Berlin Olympics, when the American athlete Jesse Owens sprinted to the finishing line in a pair of Adidas track shoes. Owens won four medals that year, all wearing Adidas shoes.

          Adolph Dassler, the man behind the initial designs of Adidas was an avid football player who wanted to design a new shoe with better performance. His father was a cobbler. Combining his knowledge about the needs on the ground and the expertise of a cobbler, he came out with spiked shoes for track and field. This happened in 1920 and in 1924; he started a shoe company named Adidas T along with his brother Rudolph. Since then, Adidas showed a steady growth.

          Along with shoes, Adidas also brought a range of other sports goods like football and sports apparel. Things were not so good between the brothers after a few years and they split by 1948. Rudolph later went on to establish Puma.

Picture Credit : Google