If someone asks you about the home appliances produced by Goldstar, do not break your head thinking of the brand. Goldstar is now known as LG. It started in 1958 as a sister concern of Lak-Hui Chemical Co., a Korean company that produced cosmetics.
It was after the Korean War that Koo In-Hwoi decided to contribute to nation rebuilding. He chose to build consumer electronics to do so. Goldstar began with the manufacture of radios and established itself as a trusted brand at home and abroad with several high quality models. In a span of two years, the company branched out to produce other electrical appliances like fans. All of these were trademarked under the name Goldstar. They also produced the first automatic telephone in Korea.
The demand as well as profit increased and Goldstar continued to produce a new range of quality appliances like TVs, refrigerators and washing machines. The company grew rapidly after the 70s; the exports brought in huge profits and they started overseas production. It continued to expand by acquiring other minor enterprises. It changed its name to LG in 1995.
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