It all began in 1893, with Caleb Bradham inventing a new formula for a sweetened drink. His new drink was initially called ‘Brad’s drink’. As the business caught on, he looked for a quirkier name and settled with Pepsi-Cola.
Though Pepsi-Cola was a successful brand, Caleb Bradham eventually went bankrupt. The company, after passing through the hands of several investors was finally bought by Charles G Guth. This happened in 1931 and after years of hardships, Pepsi made an amazing comeback in the 1960s.
Pepsi became the first US product to be produced and sold within the USSR in 1974. The company diversified further with the purchase of Pizza Hut Inc., Taco Bell Inc., KFC and Seven-Up International. The brand was later renamed as PepsiCo and acquired more brands including Tropicana, Quaker, Lipton and Gatorade. PepsiCo now serves beverages and snacks to the whole world.
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