Why is Rolls-Royce an icon of luxury?

          Rolls-Royce is undoubtedly the supreme symbol of luxury. Even today, the company puts enormous efforts to keep its cars unique.

          Almost 65 per cent of all Rolls-Royce cars ever made are still on the road today. Rolls-Royce cars are still individually made, as they do not use any mechanical aid to build engines. They only use bull leather to make the seat covers. The coach line or pinstripes of the cars are still hand-painted, and no machines or robots are used in this process.

          The company even used to have a chauffeur training programme to teach the driving etiquettes. It was known as the White Glove training programme where drivers were even taught how to open and close the doors with minimal fingerprints. One of the Rolls-Royce models was made exclusively for the heads of State and Royalty. No wonder, Rolls-Royce is still the indisputable icon of luxury.

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